There’s a common question that stumps a lot of business owners: how much should I spend on marketing?
Note: this webinar has already aired. You can now watch the on-demand recording!
It’s not an easy question to answer. After all, it’s not just about allocating funds. To establish a truly effective marketing budget, you need to know your numbers, ensure efficient allocation of resources, and guarantee every dollar spent yields maximum return on investment. The key is to confidently align your marketing spend with your business goals, ensuring every investment drives measurable results and sustainable profitability.
On 📆 Thursday, June 27 at 12 p.m. ET, join us for an exclusive webinar, Master Your Marketing Budget for Maximum Profit. Hosted by Certified Profit First Professional Christian Brim, CPA, we’ll arm you with the knowledge you need to align your marketing budget with your overall business strategy, ensuring maximum profitability and growth.
We’ll cover:
📊 The essential financial information to determine your marketing budget
🧮 Key metrics to track the effectiveness of your marketing spend
🔄 How to align your business plan with your marketing plan
🤔 Understanding the impact of successful marketing on your operations
❓ A live Q&A to tackle all your questions
About Christian Brim
Christian Brim, CPA, brings a wealth of experience and a deeply personal mission to his work in helping business owners with their finances. With over 25 years of experience, his background in both personal and professional finance, as well as his own family's experience with bankruptcy, gives him a unique perspective and empathy for his clients. As CEO of CORE Group and author of "Profit First for Creatives," Brim specializes in various areas crucial for business success, including financial planning, small business support, business valuation, financial reporting, budgeting, and the Profit First method.
About How to Cash Flow
How to Cash Flow is a webinar series, by Relay and Profit First Professionals, that helps small businesses get equipped with the knowledge, tooling and support needed to get cash flow clarity and learn to run a sustainable, profitable business.
